We make it easy to create an effortless everyday routine that evolves your sleep experience. Our products work while you sleep, since it’s filled with beauty benefits for your hair, skin and health.

My journey to create healthy and blissful routines in life inspired me to create Our New Routine. I want you to make the most out of your precious hours of sleep every night. Cause we all know that a good night of sleep can make us feel like a million dollar bucks.

Love & light,

Susanna Viljamaa, Founder of Our New Routine